BASF

BASF - Guess my Job - Facebook Marketing Campaign

Developed an engaging quiz app for Facebook where users were challenged to guess the professions of real BASF employees. The goal was to boost employer branding and increase awareness of BASF as an innovative and attractive workplace across social media channels.

I was responsible for the game concept and user interface design, creating an intuitive and visually appealing experience that resonated with a broad online audience.

This project was recognized with the Annual Multimedia Award 2013 (Silver).

Project information

  • CategoryDesign & Development
  • CompanyPublicis Pixelpark
  • Project date2012